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WHAT THE NEWSPAPERS DON’T WANT YOU TO KNOW

With Internet usage soaring and newspaper circulation declining, it's clear where your advertising dollars need to be spent to get the right results...

“Internet recruiting is faster, easier and provides greater reach
than traditional recruiting methods, all at a fraction of the cost.”

Simply put ... KyJobline will get you better results for a lot less money!

Here’s why we are a better choice:

Historically, when most employers needed to fill an open job position, they first looked around to see who they knew that might fit their requirements. While this option often produced possible candidates, few employers could find the right quality or quantity of candidates using “word-of-mouth”.

Another option was (and still is!) to place employment ads in a local newspaper. Given the very high costs, strict restrictions on ad sizes, and the fact that their ad only ran for one day ... many employers were, and continue to be, very frustrated with this option. 

Additionally, it is difficult for job seekers to respond to newspaper advertisements. First they have to find the ad and then are forced to read a very brief description in small hard-to-read type.  Next they have to mail or fax a copy of their resume.  How many of your potential employees have fax machines in their houses?  The bottom line is newspapers make it very hard for job seekers to respond to employment ads.

Then came the Internet job boards ... monster.com, hotjobs.com, headhunter.net and many others. The advantages were immediately obvious ...

- Tremendous ad flexibility - the ad could be as long as you wanted

- Potential employees could log on 24 hours a day to review your ad.

- Links to your company’s web site could be added

- The ad usually ran for an entire month 

- Job seekers could simply “cut and paste” their resumes and apply for a position in just minutes without leaving their house

Finally a solution that made sense! There are drawbacks that you need to be aware of ... while Internet “job boards” are certainly more cost effective than newspapers, the costs are still relatively high for most employers.  A job posting for just one position on headhunter.net is $400, hotjobs.com is $440, and monster.com is $305.

Part of the reason these costs are so high is because they are “national” job boards.  Sometimes that is a good thing ... most of the time it is a complete waste of money. Do you care if your job advertisement is seen by job seekers in far away cities like Phoenix or Detroit?  So why pay for it?

KyJobline.com solves both problems... 

Our web site is focused on Kentucky... and only Kentucky! Our jobs are ones aimed at people who want to work in Kentucky. 

Think about it ... do you want to pay relocation costs or hire someone who has to drive two hours each way ... or even worse advertise your open positions to someone who lives on the other side of the country? 

Kyjobline.com is the Kentucky job site for
Kentucky job seekers and Kentucky companies!

 

 

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