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WHAT THE
NEWSPAPERS DON’T WANT YOU TO KNOW
With Internet
usage soaring and newspaper circulation
declining, it's clear where your advertising
dollars need to be spent to get the right
results...
“Internet
recruiting is faster, easier and provides
greater reach
than traditional recruiting methods, all at a
fraction of the cost.”
Simply put ...
KyJobline will get you better results for a lot
less money!
Here’s why we
are a better choice:
Historically,
when most employers needed to fill an open job
position, they first looked around to see who
they knew that might fit their requirements.
While this option often produced possible
candidates, few employers could find the right
quality or quantity of candidates using
“word-of-mouth”.
Another option
was (and still is!) to place employment ads in a
local newspaper. Given the very high costs,
strict restrictions on ad sizes, and the fact
that their ad only ran for one day ... many
employers were, and continue to be, very
frustrated with this option.
Additionally,
it is difficult for job seekers to respond to
newspaper advertisements. First they have to
find the ad and then are forced to read a very
brief description in small hard-to-read type.
Next they have to mail or fax a copy of their
resume. How many of your potential employees
have fax machines in their houses? The bottom
line is newspapers make it very hard for job
seekers to respond to employment ads.
Then came the
Internet job boards ... monster.com, hotjobs.com,
headhunter.net and many others. The advantages
were immediately obvious ...
- Tremendous ad
flexibility - the ad could be as long as you
wanted
- Potential
employees could log on 24 hours a day to review
your ad.
- Links to your
company’s web site could be added
- The ad
usually ran for an entire month
- Job seekers
could simply “cut and paste” their resumes and
apply for a position in just minutes without
leaving their house
Finally a
solution that made sense! There are drawbacks
that you need to be aware of ... while Internet
“job boards” are certainly more cost effective
than newspapers, the costs are still relatively
high for most employers. A job posting for just
one position on headhunter.net is $400,
hotjobs.com is $440, and monster.com is $305.
Part of the
reason these costs are so high is because they
are “national” job boards. Sometimes that is a
good thing ... most of the time it is a complete
waste of money. Do you care if your job
advertisement is seen by job seekers in far away
cities like Phoenix or Detroit? So why pay for
it?
KyJobline.com
solves both problems...
Our web site is
focused on Kentucky... and only Kentucky! Our
jobs are ones aimed at people who want to work
in Kentucky.
Think about it
... do you want to pay relocation costs or hire
someone who has to drive two hours each way ...
or even worse advertise your open positions to
someone who lives on the other side of the
country?
Kyjobline.com
is the Kentucky job site for
Kentucky job seekers and Kentucky companies!
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